Gender Protrayal Guidelines

In this ad for Lee Jeans, both men and women are being sexually exploited. In the series of pictures both men and women's bodies are being used to sell the jeans. This is an advertisement that took using sexualization too far, in hopes of selling their product.
The advertisers should not have shown as much as they did. If they wanted to follow the guidelines they should not over sexualize their advertisements.

I found this ad to be offensive and it did not make me want to buy their jeans. I think many others would feel the same way, especially parents with young children who may see this ad.

Link to the rest of the ad photos:
http://www.adpunch.org/entry/controversial-lee-jeans-ad-declared-acceptable-by-the-board/

This ad for Big Red gum does not show both men and women as being decision makers when buying the product. This ad is more directed towards men. This ad shows the man having more authority. This advertisement also shows irrelevant associations with sexulization. The advertisers showed unnecessary sexual exploitation, women's bodies have nothing to do with selling gum. If the advertisers wanted to follow the Gender Portrayal Guidelines they should not show the man with more authority than the woman and they should not sexualize the woman to sell their product.

I personally was not offended by this ad, but it also didn't make me want to buy their product.

Link to see the full ad:http://www.adflip.com/addetails.php?adID=14058&showLargeJpg=yes

This advertisement for BeeFeater's Gin shows men with authority. This ad shows men in a dominate role. This ad also shows unnecessary sexual exploitation to sell it's product. A man's body has nothing to do with gin; this ad is using sexualization to sell it's product when it has nothing to do with the product.

I did not find this advertisement offensive; it was also more effective then the last two advertisements.

Link to see the full advertisement:
http://www.adflip.com/addetails.php?adID=13880&showLargeJpg=yes

Bimbos and Himbos

A lot of pressure is put on men and women of all ages, by the media to look a certain way. These video's show the negative affect that the media's pressure has.
I believe that everyone feels some pressure to look a certain way. The media's influence is around us all the time, even when we may not realize it.

Eating disorders are a problem in today's society affecting many people. As the video below showed it affects many people, a large number of them who die. This is a sad statistic that shows just how much of an affect the world's media has on people.
Steroid abuse is also a problem in today's society, with the amount of pressure that is put on athletes to succeed. Many younger athletes see the pros doing steroids and makes them think it is a good idea. It believe that is important that athletes know that you don't need to use steroids to have success. When they use steroids they are not living up to their own potential they are cheating by using drugs.

Eating Disorders:



Steroid Abuse:

Media and Gender

This ad shows Male Approval, as well as Objectification. In this ad the man is shown as serious and the woman is shown leaning on the male. The woman is made to look like she needs his approval. Though in this ad both the man and woman are being objectified.

This ad shows Objectification and Dismemberment. This ad shows a women standing on the street in her underwear, but only shows the legs of men in suits going to work. This shows women as sexual objects where as the men are shown as hard working.

This ad shows Irrelevant Sexualization of Women. This ad is using sex appeal to sell it's product, even though sex is not involved in this product. This ad is selling milk, but they are still using sex to sell the product.

These ad's were found at:

http://www.adflip.com/

Sexual Images and Violence (Part 2)

There is a lot of violence in today's media world, to say that there is too much I am not sure. Many people complain that there is to much violence in many movies and on TV shows, and it is true that the amount of violence has increased over the years, but people chose to watch these shows. Some of the most popular movie and TV shows incorporate violence into there plots and without these many people would stop watching.

Many shows do have to much violence for younger adiences. Childern are the ones who are the most likely to mock the actions they see on TV and in the movies. I believe it is the responsibility of the parents to check what there childern are watching, and if they think that the show is too violent then they can make the choice as wheather or not their child should watch it.

I think that violent or action scences on TV are what make many shows popular and what make people watch.

Here is a link to an article discussing the issue of violence in TV today:http://www.associatedcontent.com/article/155356/television_violence_gets_the_chair.html

Sexual Images and Violence (Part 1)

This advertisement for ax spray shows women as sexual objects. This form of advertisement is very popular in today world. Many companies use this form of advertisement because it sells their products. In the case of this ad it shows male viewers that if you use this product women will chase you.
Some commercials take the fact that sexual images sell products a little too far. Many commercials have even been banned due to this fact. This commercial is not one I feel they took things too far, but I have seen others that I feel some companies have.

Violence in Film

In many movies today violence is a main component. Many people believe that violence makes to movie worth watching. In some cases that is true. A lot of people go see movies that have lots of action and violent scenes, beacuse that is what they like to see. I think many people like to go and see violent movies beacuse they are not usually realistic and are not something that happens in their everyday lives.
I think that some action scenes do make the movie better in some cases, but the movie also needs a plot. If there is just fight scene after fight scene the movie is not as interesting as it could be, it just seems to be alot of pointless fighting.
In many movies violence is the way the conflict is resolved, without violence I don't think many movies would make sense in the end.
Some movies could be made and still have a lot of fast pace action and not as much violence, but I don't believe that they would be nearly as popular as a movie with many different action sequences.

Here is the trailer of the movie "The Bourne Ultimatum." This movie has many violent scenes, but that is what makes this movie so great. This is a movie that wouldn't be the same without violence. In this movie violence is used to solve the conflicts within the plot.

Topics for Promotional Video

The focus area for my promotional video for Blackville School would be the High School.
In my video I would include a mixture of images, video and testimonial from students.
In my video I would talk about and show the different courses offered in High School. I would also highlight the different after school activities offered to high school students.
Some aspects I liked about the video I watched in my past blog entry were that the video had music and lots of video footage. I also liked how the video showed different aspects of the school not just what happens in the classroom, but also many of the extracurricular activities that happen at that school.